Boosting Sales Through Strategic Online Marketing, Achieving a 24% Monthly Customer Growth

Client: Online store of home appliances and tools, Ukraine.

Objectives: Increase the number of sales, Increase the average order amount, Reduce the cost of attracting customers online. 

Done: Development of marketing strategy. Development, management and optimization of advertising campaigns on Google Ads (Paid Search, Google Shopping), Facebook, and Instagram. SEO, Blogging and Linkbuilding, Google Analytics 4 tracking.

Result: SEO optimization of the website increased organic traffic to 20,000 per month. Regular analytics And measuring the effectiveness of digital channels allowed to optimize and increase the effectiveness of marketing campaigns. Average CTR 15%, Conversion Rate 3.2%, CPC 0.08€. Monthly customer growth rate of 24% which brought in €5M.